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Yu-Be Yu-Be

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Amazing Stuff!!

"I have used this skin cream for years - and it is better than any product out there. It not only hydrates, but also softens and firms my skin. I am a lifelong user!!"

-Michelle, Yu-Be Customer SHOP THE ROUTINE
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Yu-Be Moisturizing Skin Cream: The Mt. Everest-Tested "Miracle" Moisturizer
SAVE 50%  on our Yu-Be Moisturizing Skin Cream and Yuzu Pure Hydration Cream sample packs!

"The be-all and end-all for dry hands (and face, and body, and lips), this cream pulls off the holy grail trick of going on non-greasy while doing the work of an ointment."

"I find a lot of lotions to be overly scented, but this one's just perfect. It's my go-to moisturizer for just about anything."
-Lucy Liu

"Yu-Be allows those with dry skin to enjoy the same soft, supple feel that people in Japan have enjoyed for generations."

"You can (and should) use it with abandon anywhere on your body that's chapped, cracked, or itchy, like your knuckles, lips, elbows, ankles, bug bites, scarring, rashes...you get the idea."

"It's often the old stalwarts that will get the job done when nothing else will. Such is the case with one of Japan's best-selling moisturizers, Yu-be."

"From the very first time I tried it, I was sold. This cream is a lifesaver!"

FROM THE YU-BE BLOG

5 Japanese Skincare Secrets for Smooth, Glass-Like Skin

The smooth, wrinkle-free complexions of Japanese women seems like one of those things that’s easy to label as a “genetic gift from the gods”...but what if it isn't?

LEARN THE SECRETS

BEST SELLERS

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Original Moisturizing Skin Cream

$28.00

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Moisturizing Body Lotion

$31.00

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Foaming Skin Polish

$21.00

Shop Customer Favorites
Simple, straightforward skincare that's backed by Japanese wisdom and made to help you look good and feel good.

Let customers speak for us

from 563 reviews
extraordinary

This is the ONLY product that has saved my skin time and time again, through summer and winter. Summer for basic maintenance but in winter?! I can not function without it.
My skin is so dry that nothing softens it in winter which leads to cracking and bleeding, on my feet, my hands and pretty much everywhere. Yes, its pricey but I use far less than all the Other lotions I have absorbed over the years and it works in ONE application. My son is a believer too. He has eczema and uses Yu-Be cream everyday. It is in his stocking every Christmas. I feel so lucky a friend gave me some years ago saying this will work; of course I was skeptical but now...I don't buy anything else.

M.M.
08/15/2022
Original Moisturizing Skin Cream
Original Moisturizing Skin Cream
Best skincare ever!

They completely healed my chronic uncontrollable dry skin. The dermatologist prescribed me a very expensive prescription cream and yes it worked but Yu-be works just as well for a fraction of the price. Customer for life!

Melinda Lawson
08/08/2022
Complete Skincare Set
Complete Skincare Set
Superb moisturizer!

Silky smooth and full of good-for-you ingredients, I use the moisturizing lotion all year round, and add the cream in winter when the temperature drops and the air in the house is so dry. I feel certain, too, that it eases pain a bit, as my legs always feel better when I apply the lotion/cream in the morning after a shower. I will buy these products as long as they're available!

MHNY
07/19/2021
Moisturizing Body Lotion Duo
Moisturizing Body Lotion Duo
I use YuBe for all my moisturizing needs

I have been using YuBe for at least 20 years. I changed over to the Moisturizing Body Lotion a few years ago because it is easy to push the pump to disburse rather than unscrewing a cap. I use YuBe for all my moisturizing needs. I have a bottle of the Moisturizing Body Lotion in all the bathrooms, next to my bed, next to my computer, in the kitchen. Since Covid I have been using YuBe every time I sanitize and wash my hands and I think the skin on my hands is healthier.

Elaine
07/17/2021
Moisturizing Body Lotion
Moisturizing Body Lotion
A Must-Have!

This moisturizer is amazing. I’ve been using it for years and it got rid of my eczema. I tried all sorts of products before trying Yu-Be, and this is the best out there. Lifelong fan. :)

Jessica Yu
07/17/2021
Original Moisturizing Skin Cream
Original Moisturizing Skin Cream
Try it you WILL like it

I found this little gem of a company about 10 years ago and still have been unable to find any product that can compare. One in a million product line that has rejuvinated my skin.

Angela Jolley
07/15/2021
Original Moisturizing Skin Cream
Original Moisturizing Skin Cream
Amazing stuff!!

I have used the ski cream for years - and it is better than any product out there. Not only hydrates, but also softens and firms skin. I am a lifelong user!! I recently tried the face wash and was happy that it is also a wonderful product.

Michelle McKenzie
07/02/2021
Skin Cream Sample Combo
Skin Cream Sample Combo
Cancer Patient - Approved

I have been using Yu-Be moisturizers before the pandemic and my recent cancer diagnosis (July 2020). I am also part-Japanese so Japanese products suits my skin. I am currently taking medication, in which the side-effects entail hand peeling (mild to severe) , redness and even acute loss of fingerprints. I chose to continue using Yu-Be products as it actually works, my skin is always protected and don't feel / see the severity of my chemo skin side effects. <3

Kimmie
06/29/2021
Moisturizing Skin Cream Tube Duo
Moisturizing Skin Cream Tube Duo
Outstanding!!!!

I have extremely dry, cracked hands and this is the only cream that has healed them. I wake up with soft hands that stay soft throughout the day!!! Very impressed and grateful to have found this cream!

Carolyn
06/21/2021
Original Moisturizing Skin Cream
Original Moisturizing Skin Cream
Best Hand Cream

I have very dry hands during the winter months. They even crack and bleed. I have tried many different hand creams and Yu-Be is the best hands down - pun intended :)

Suzanne Yowler
06/15/2021
Original Moisturizing Skin Cream
Original Moisturizing Skin Cream
Can't believe just how good this stuff is!!

It helped my hands overnight!
Hard to believe just how good this stuff is! I love their hand cream but this stuff is good for all parts of your body!!

Connie Scoggin
05/30/2021
Yuzu Pure Hydration Cream
Yuzu Pure Hydration Cream
Magic!

This cream is magic! I liked it so much, that I tried it on my toddler’s eczema and it’s improved so much! It absorbs quickly without any sticky greasiness.

M.T.
04/23/2021
Original Moisturizing Skin Cream
Original Moisturizing Skin Cream
Just works!

This isn’t fancy stuff - it just works!! The scent quickly dissipates- so it is a non issue for me. Soaks In quickly. I can put it on after my shower and go right to bed without sticky skin. Leaves my skin super soft.

RJtexas
03/25/2021
Moisturizing Body Lotion
Moisturizing Body Lotion
Excellent

This lotion is amazing. It is so easy to use and effective. I used it on my dry cracking hands and cuticles. Amazing results. I also put it on my 6 year old grand daughter's little peeling fingers. Instsnt relief and healed really fast.

Brenda Henderson
02/22/2021
Moisturizing Body Lotion
Moisturizing Body Lotion
Miracle Lotion

I have always loved the and cream but just tried the body lotion. It has gotten rid of my rough elbows and knees in days and made my skin silky smooth. The initial mentholsncet fades after a couple of minutes and it keeps you hydrated all day! I love in the dry climate in Colorado and this is a keeper!

Jade Mountain
02/19/2021
Moisturizing Body Lotion
Moisturizing Body Lotion

Introducing

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Use this text to share information about your brand with your customers. Describe a product, share announcements, or welcome customers to your store.

YU-BE'S MISSION IS TO HELP YOU LOOK GOOD AND FEEL GOOD THROUGH HEALTHY SKIN

At Yu-Be, we believe that everyone deserves to feel good in their own skin. Your skin is your body’s largest organ, which is why when something’s not right with it, it becomes an issue that affects more than just your skin.

We don’t provide quality products just to give you soft and healthy skin (although that’s an important part of it, too) — we do it because we want to give you the simple joy of feeling confident and happy in your own skin.

For 65+ years, we’ve had the honor of helping thousands of people lead happier lives through the power of strong, healthy skin, so whether you’re dealing with severely dry, itchy, or inflamed skin, we’ve got you covered.

Introducing

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THE STRATEGIST BLOG

What Lucy Liu Can't Live Without

"It's great for when I'm outside shooting and my skin feels a little dry. I find a lot of lotions to be overly scented, but this one’s just perfect. It’s become my go-to moisturizer for just about anything."

Check out Lucy's go-to moisturizer

News

6 Simple Ways to Get Rid of Your Dry, Cracking Heels

Have you ever felt too embarrassed to wear a certain pair of shoes or sandals because you didn't want your friends or family members to see the flaky cracks in your heels? Do you experience pain when you walk because the cracks in your heels are so deep? If you answered "Yes!"...

4 Proven Ways to Treat & Prevent Dry, Peeling Skin On Your Cuticles

Do you experience dry cuticles and are tired of the painful swelling and peeling that comes with it? Whether you’ve been dealing with this issue for a long time or it’s more of a seasonal problem that’s arrived with the colder, skin-drying weather, if you want to heal your cuticles...

How to Reduce Puffy, Irritated, and Dull Skin INSTANTLY with a Lymphatic Drainage Face Massage

You don’t have to be a professional masseuse in order to get impactful, positive results from a lymphatic massage you give to yourself. The lymphatic system is part of our immune system and is the largest circulatory system in our body. This means that it has more effects on our...

View all posts
With every order of Yu-Be Skincare you place, we donate 10 meals to hungry individuals and families across the nation through Feeding America

covid-19

Yu-Be Donations

At Yu-Be, we're doing what we can to help during the COVID-19 pandemic. Yu-Be has made donations to:

• Medical and security staff at Mary's Center in New York and Cedars Sinai in Los Angeles

• Social service workers in New York

• Sexual assault & domestic abuse survivors in New York

Some comments from the staff:

“My hands feel 10 years younger!”⁣⁣
“Oh my god, I like it. It’s already made a difference."

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➢ 3826 Grand View Blvd, Los Angeles, CA 90066

☏ Phone: (310) 737-1150
✉ Email: info@yu-be.com

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MONEY BACK GUARANTEE - Every item we sell will give you complete satisfaction or you may return it for a full exchange or refund.

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