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Yu-Be Yu-Be

Look good and feel good through healthy skin.
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Amazing Stuff!!

"I have used this skin cream for years — and it is better than any product out there. It not only hydrates, but also softens and firms my skin. I am a lifelong user!!"

-Michelle, Yu-Be Customer SHOP THE ROUTINE
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"The be-all and end-all for dry hands (and face, and body, and lips), this cream pulls off the holy grail trick of going on non-greasy while doing the work of an ointment."

"I find a lot of lotions to be overly scented, but this one's just perfect. It's my go-to moisturizer for just about anything."
-Lucy Liu

"Yu-Be allows those with dry skin to enjoy the same soft, supple feel that people in Japan have enjoyed for generations."

"You can (and should) use it with abandon anywhere on your body that's chapped, cracked, or itchy, like your knuckles, lips, elbows, ankles, bug bites, scarring, rashes...you get the idea."

"It's often the old stalwarts that will get the job done when nothing else will. Such is the case with one of Japan's best-selling moisturizers, Yu-be."

"From the very first time I tried it, I was sold. This cream is a lifesaver!"

OUR BEST SELLERS

Sale

Jumbo Moisturizing Skin Cream (2.7 Fl. Oz.)

227 reviews

$28.00

#1 best selling moisturizer that hydrates & soothes dry, itchy skin
VIEW DETAILS
Sale

Moisturizing Body Lotion

54 reviews

$31.00

Hydrate & soothe dry, itchy skin over your whole body
VIEW DETAILS
Sale

Yuzu Pure Hydration Cream

30 reviews

$19.00

Citrus flower scented moisturizer for sensitive skin
VIEW DETAILS
Simple, straightforward skincare that's backed by Japanese wisdom and made to help you look good and feel good.

Let customers speak for us

from 588 reviews
My New Cleanser

This is my second review. I did initially review this cleanser right after receiving it, to get a coupon. Now I have gone through a couple of bottles and I have repurchased.
This is a fantastic cleanser. My skin was normal but starting to get dryer as I age and it is very sensitive. This cleanser is so hydrating and keeps my skin calm. I am very happy with the purchases. My skin is so sensitive and can react, but right now I am very pleased with the appearance and texture of my skin. This is my new cleanser.

Ann
09/12/2023
Hydrating Face Wash Trio
Hydrating Face Wash Trio
Yu-Be Products

The first Yu-Be product ordered was the moisturing skin cream. It was for my daughter who had eczema. After unsuccessfully trying numerous products she tried the Yu-Be moisturing skin cream. It completely cleared up her eczema. My daughter praise YU-BE cream so much that my wife and my mother started using it. It became their favorite skin cream. Since the introduction of the Pure Hydration Cream, now that has became their favorite skin cream. Not only do they use the moisturing creams but also use the Hydrating Face Wash and Foaming Skin Polish. Just recently, my wife got me to start using the Hydrating Face Wash and Foaming Skin Polish instead of soap to wash my face. This was because after 40 years my face started breaking out with acne. It may have been caused by my retirement or my mother-in-law moving in with us (just kidding about my mother-in-law ). Since using these products the acne had been eliminated and I do like the way my skin feels. So now I am also a user of YU-BE.

Robert Cooper
06/20/2023
Yuzu Pure Hydration Cream Duo
Yuzu Pure Hydration Cream Duo
extraordinary

This is the ONLY product that has saved my skin time and time again, through summer and winter. Summer for basic maintenance but in winter?! I can not function without it.
My skin is so dry that nothing softens it in winter which leads to cracking and bleeding, on my feet, my hands and pretty much everywhere. Yes, its pricey but I use far less than all the Other lotions I have absorbed over the years and it works in ONE application. My son is a believer too. He has eczema and uses Yu-Be cream everyday. It is in his stocking every Christmas. I feel so lucky a friend gave me some years ago saying this will work; of course I was skeptical but now...I don't buy anything else.

M.M.
08/15/2022
Jumbo Moisturizing Skin Cream (2.7 Fl. Oz.)
Jumbo Moisturizing Skin Cream (2.7 Fl. Oz.)
Best skincare ever!

They completely healed my chronic uncontrollable dry skin. The dermatologist prescribed me a very expensive prescription cream and yes it worked but Yu-be works just as well for a fraction of the price. Customer for life!

Melinda Lawson
08/08/2022
Complete Skincare Set
Complete Skincare Set
Superb moisturizer!

Silky smooth and full of good-for-you ingredients, I use the moisturizing lotion all year round, and add the cream in winter when the temperature drops and the air in the house is so dry. I feel certain, too, that it eases pain a bit, as my legs always feel better when I apply the lotion/cream in the morning after a shower. I will buy these products as long as they're available!

MHNY
07/19/2021
Moisturizing Body Lotion Duo
Moisturizing Body Lotion Duo
I use YuBe for all my moisturizing needs

I have been using YuBe for at least 20 years. I changed over to the Moisturizing Body Lotion a few years ago because it is easy to push the pump to disburse rather than unscrewing a cap. I use YuBe for all my moisturizing needs. I have a bottle of the Moisturizing Body Lotion in all the bathrooms, next to my bed, next to my computer, in the kitchen. Since Covid I have been using YuBe every time I sanitize and wash my hands and I think the skin on my hands is healthier.

Elaine
07/17/2021
Moisturizing Body Lotion
Moisturizing Body Lotion
A Must-Have!

This moisturizer is amazing. I’ve been using it for years and it got rid of my eczema. I tried all sorts of products before trying Yu-Be, and this is the best out there. Lifelong fan. :)

Jessica Yu
07/17/2021
Jumbo Moisturizing Skin Cream (2.7 Fl. Oz.)
Jumbo Moisturizing Skin Cream (2.7 Fl. Oz.)
Try it you WILL like it

I found this little gem of a company about 10 years ago and still have been unable to find any product that can compare. One in a million product line that has rejuvinated my skin.

Angela Jolley
07/15/2021
Jumbo Moisturizing Skin Cream (2.7 Fl. Oz.)
Jumbo Moisturizing Skin Cream (2.7 Fl. Oz.)
Amazing stuff!!

I have used the ski cream for years - and it is better than any product out there. Not only hydrates, but also softens and firms skin. I am a lifelong user!! I recently tried the face wash and was happy that it is also a wonderful product.

Michelle McKenzie
07/02/2021
Skin Cream Sample Combo (FREE with purchase)
Skin Cream Sample Combo (FREE with purchase)
Cancer Patient - Approved

I have been using Yu-Be moisturizers before the pandemic and my recent cancer diagnosis (July 2020). I am also part-Japanese so Japanese products suits my skin. I am currently taking medication, in which the side-effects entail hand peeling (mild to severe) , redness and even acute loss of fingerprints. I chose to continue using Yu-Be products as it actually works, my skin is always protected and don't feel / see the severity of my chemo skin side effects. <3

Kimmie
06/29/2021
Moisturizing Skin Cream (1 Fl. Oz.) Duo
Moisturizing Skin Cream (1 Fl. Oz.) Duo
Outstanding!!!!

I have extremely dry, cracked hands and this is the only cream that has healed them. I wake up with soft hands that stay soft throughout the day!!! Very impressed and grateful to have found this cream!

Carolyn
06/21/2021
Jumbo Moisturizing Skin Cream (2.7 Fl. Oz.)
Jumbo Moisturizing Skin Cream (2.7 Fl. Oz.)
Best Hand Cream

I have very dry hands during the winter months. They even crack and bleed. I have tried many different hand creams and Yu-Be is the best hands down - pun intended :)

Suzanne Yowler
06/15/2021
Jumbo Moisturizing Skin Cream (2.7 Fl. Oz.)
Jumbo Moisturizing Skin Cream (2.7 Fl. Oz.)
Can't believe just how good this stuff is!!

It helped my hands overnight!
Hard to believe just how good this stuff is! I love their hand cream but this stuff is good for all parts of your body!!

Connie Scoggin
05/30/2021
Yuzu Pure Hydration Cream
Yuzu Pure Hydration Cream
Magic!

This cream is magic! I liked it so much, that I tried it on my toddler’s eczema and it’s improved so much! It absorbs quickly without any sticky greasiness.

M.T.
04/23/2021
Jumbo Moisturizing Skin Cream (2.7 Fl. Oz.)
Jumbo Moisturizing Skin Cream (2.7 Fl. Oz.)
Just works!

This isn’t fancy stuff - it just works!! The scent quickly dissipates- so it is a non issue for me. Soaks In quickly. I can put it on after my shower and go right to bed without sticky skin. Leaves my skin super soft.

RJtexas
03/25/2021
Moisturizing Body Lotion
Moisturizing Body Lotion

THE STRATEGIST BLOG

What Lucy Liu Can't Live Without

"It's great for when I'm outside shooting and my skin feels a little dry. I find a lot of lotions to be overly scented, but this one’s just perfect. It’s become my go-to moisturizer for just about anything."

Check out Lucy's go-to moisturizer

Introducing

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Use this text to share information about your brand with your customers. Describe a product, share announcements, or welcome customers to your store.

OUR MISSION IS TO HELP YOU LOOK GOOD AND FEEL GOOD THROUGH HEALTHY SKIN

At Yu-Be, we believe that everyone deserves to feel good in their own skin. Your skin is your body’s largest organ, which is why when something’s not right with it, it becomes an issue that affects more than just your skin.

We provide quality products not only to give you soft and healthy skin, we do it also because we want to give you the simple joy of feeling confident and happy in your own skin.

For 65+ years, we’ve had the honor of helping thousands of people lead happier lives through the power of strong, healthy skin, so whether you’re dealing with severely dry, itchy, or inflamed skin, we’ve got you — and your skin — covered.

FEEL GOOD NOW
With every order of Yu-Be Skincare you place, we donate 10 meals to hungry individuals and families across the nation through Feeding America

FROM THE YU-BE BLOG

5 Japanese Skincare Secrets for Smooth, Glass-Like Skin

The smooth, wrinkle-free complexions of Japanese women seems like one of those things that’s easy to label as a “genetic gift from the gods”...but what if it isn't?

LEARN THE SECRETS

Introducing

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More From The Yu-Be Blog

The Top 5 Types of Acne and How to Get Rid of Acne Once and for All

Acne, the bane of many adolescents and adults alike, is an exceedingly prevalent skin condition that affects millions worldwide. Beyond being a source of frustration and self-consciousness, acne can significantly impact one's physical and emotional well-being. Yet, understanding acne involves delving beyond its surface-level appearance. When it comes to finding...

Demystifying Psoriasis Types: A Comprehensive Guide to Understanding and Managing Different Forms of the Skin Condition

Psoriasis is a complex and often misunderstood skin condition that affects millions of people around the world. Its varied forms and symptoms can leave individuals feeling frustrated and uncertain about how to effectively manage it. If you or someone you know is grappling with psoriasis, you're not alone on this...

4 Surprising (But Effective) & Natural Ways to Get Rid of Peeling Skin On Your Hands & Fingertips

Do you deal with the daily discomfort of dry, peeling skin on your hands and fingertips? If you do and you’re ready for the once-and-for-all solution to this daily struggle, then you’ll want to follow our guide that covers four surprising but effective and natural ways to get rid of...

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➢ 3826 Grand View Blvd, Los Angeles, CA 90066

For questions or wholesale inquiries, please contact us at:

☏ Phone: (310) 737-1150
✉ Email: info@yu-be.com

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MONEY BACK GUARANTEE - Every item we sell will give you complete satisfaction or you may return it for a full exchange or refund.

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