Carry the iconic Japanese skin cream developed
by pharmacists and trusted since 1957.

Multi-functional, time-tested, shelf-ready. Yu-Be is the cult-favorite skincare line your customers didn’t know they needed.

REQUEST FREE SAMPLE KIT
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PROVEN TO HYDRATE & SOOTHE
SKIN EVEN IN EXTREME CLIMATES

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LOVED BY MEDICAL PROFESSIONALS
& ECZEMA WARRIORS

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STOCKED IN 100+ PHARMACIES,
BOUTIQUES, & CLINICS NATIONWIDE

OUR BEST SELLERS

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Moisturizing Skin Cream Jar

#1 Best Seller since 1957

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Moisturizing
Body Lotion

Top Selling Body Product

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Moisturizing Skin Cream Tube

Best-Seller in a Travel-Size Tube

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Yuzu Pure
Hydration Cream

Most Loved Scented Cream

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NO REORDER MINIMUM

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FREE TESTERS WITH FIRST ORDER

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FAST U.S. SHIPPING

What Retailers Are Saying About Yu-Be

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“Our customers love the Moisturizing Skin Cream! And it's the only hand cream my husband uses. He worked on cars for 25 years and it's the only thing that helps his cracked skin.”

-Sharon, owner of My Favorite

"Personally I think Yu-Be is the BEST healing skin cream ever! I have everyone in my family and many friends hooked on it. It's so healing on dry cracked hands, we even use it on scrapes and minor injuries. My daughter uses it on her fever blisters and it works better than anything you can find that is specifically for fever blisters."

-Sherrie, owner of Astonishing Skin Care

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"Yu-Be is such a standout brand (and a personal favorite of mine!)"

-Greta, Manager at Merz Apothecary

Why Yu-Be?

Pharmacist-Developed, Time-Tested

Yu-Be has been trusted by generations in Japan since 1957. Created by a pharmacist, our formulas are rooted in medical-grade care and are recommended by healthcare professionals, estheticians, and wellness clinics alike.

Proven to Perform

Formulated to deeply hydrate and restore even the driest, itchiest skin, Yu-Be’s cult-favorite cream has been tested in the extreme climate of Mt. Everest — and praised by customers with eczema, psoriasis, and chronically dry skin.

Japan’s #1 Vitamin-Enriched Skin Cream

Backed by decades of success, Yu-Be is Japan’s best-selling vitamin-enriched skin cream — known for turning first-time users into lifelong fans. Now available for your shelves.